Overview Section

This section provides a high-level summary of your business’s page ranking and keyword performance.

Metrics Available: #

1. Average Google Position
   • Displays the average position of your business in Google search results.
   • Includes a graphical representation over time, broken down by:
     • Organic Desktop
     • Organic Mobile
     • Local Finder
   • The graph updates with dates to show historical trends and performance.

1. Keyword and Positional Movement
   • New Ranking Keywords: Shows the number of newly ranked keywords.
   • No Change: Indicates the number of keywords whose positions remained unchanged.
   • Total Report Keywords: Total number of keywords being tracked.
   • Includes breakdowns for:
     • Keyword Movement: Displays keywords that moved up, down, or remained unchanged, with color-coded details.
     • Positional Movement: Shows keywords gained, lost, or unchanged with detailed breakdowns.

1. Google Local Pack Coverage
   • Tracks the percentage of keywords displaying Local Packs in Google search results.
   • Highlights the number of Local Packs your business is ranked in compared to opportunities available.
   • A bar graph displays the claimed Local Packs versus opportunities over time.